Read the attached article (PDF). Instruction are also attached. 3-4 pages. Follow rubric. Headquarte

Read the attached article (PDF). Instruction are also attached. 3-4 pages.
Follow rubric.
Headquarters consolidating data centers (Focusing on how it violates a new law regulating online services) 
Also write an in-depth analysis of the issue that is being broken down.

Guidelines for Case Analysis and Reports


A case or case study is a real business story that requires you to step into the role of a manager or a member of the management team that faces a dilemma, or the role of a consultant assisting an organization that faces a dilemma. Acting in that role, you are tasked with resolving the issues or problems that the profiled organization is facing at a particular moment in time. Alternatively, you are asked to evaluate and choose among opportunities that exist for the organization at a specific point in time. Those issues and opportunities may be confined to a specific discipline in business, such as accounting, marketing, human resources, or strategic management. However, the challenges often involve several disciplines, reflecting the multi-faceted nature of business in practice.
The case method involves learning by doing. It provides you with an opportunity to apply your knowledge and skills to real-life and realistic situations


Case analysis is used as a teaching and learning tool to practice the art and science of management. The situations described in cases are less structured than the typical problems and questions found in most textbooks. There is not necessarily one right answer to resolving the issues, problems, or opportunities faced by the organization in the case. While some answers could be better than others, there is no answer key at the back of the book to tell you whether you have made the right choices.
The organization described in the case might be familiar to you, and you might even be able to find out what the organization actually did in the situation described in the case; however, the approach taken by the organization is not necessarily the one you should recommend. Also, because cases describe relatively current or recent situations, enough time might not have passed since the decision point in the case to allow you??or others in the business world??to evaluate whether the organization made the best possible choices.
You are asked to draw your own conclusions and support them with your own analysis. You will use technical, analytical, problem-solving, and creative skills. You will hone your written and oral communication skills by writing reports, participating in class discussions, and making presentations. You will develop your ability to work effectively with others by preparing team case reports and presentations.


When you read the case for the first time, resist the temptation to highlight important facts and to begin doing analysis and generating alternative solutions. Instead, during the initial read, establish who the decision maker is and what decision needs to be made. Highlight any questions raised by the principal actors or characters: they usually indicate what work
Case Study- Fall 1 2023

Amanda Tremblay at Citrine Solutions

By: Christopher A. Bartlett, Paul S. Myers
Publication Date: Feb 2020

Product Number: 920561-PDF-ENG

Discipline: International Business

Academic Price: $4.25

Purchase Link:

Case Study Due Date: Wednesday, October 4, 2023, 11:59 pm through Blackboard.

Assignment Questions and Readings

1. Was Amanda Tremblay the right choice as general manager of CSS??s Vietnam subsidiary?
2. As Mark Feinsted, how would you evaluate Tremblay??s performance to date?
3. Should Tremblay approve Duc??s contract proposal?
4. How should she deal with the proposed data center relocation issue?
5. What should she do about the performance problems with internal technical consultants?
The following readings can serve as background:
· Meyer, Erin, ??Navigating the Cultural Minefield,?
Harvard Business Review (May 2014).

· Fernández-Aráoz, Claudio, ??21st-Century Talent Spotting,?
Harvard Business Review (June 2014).

These questions are only meant to help you think about this case. The report should not be in the format of Q & A. Follow the standard case study format of ??Identification of Problems Analysis of possible solutions Conclusion?


HBS Professor Emeritus Christopher A. Bartlett and Simmons University Senior Lecturer Paul S. Myers prepared this case solely as a basis for
class discussion and not as an endorsement, a source of primary data, or an illustration of effective or ineffective management. Although based
on real events and despite occasional reference to actual companies, this case is fictitious and any resemblance to actual persons or entities is

Copyright © 2020 President and Fellows of Harvard College. To order copies or request permission to reproduce materials, call 1-800-545-7685,
write Harvard Business Publishing, Boston, MA 02163, or go to This publication may not be digitized, photocopied, or
otherwise reproduced, posted, or transmitted, without the permission of Harvard Business School.

F E B R U A R Y 2 4 , 2 0 2 0


P A U L S . M Y E RS

Amanda Tremblay at Citrine Software Solutions

In June 2018, as she finished her last spoonful of pho, Amanda Tremblay sat at a Hanoi sidewalk
food stall thinking about the videoconference review she had scheduled with her regional division
director that afternoon. As general manager of Citrine Software Solutions??s (CSS) new Vietnam
subsidiary, she had led the company??s entry into Southeast Asia 15 months earlier. Her entry strategy
for CSS??s software-as-a-service (SaaS)1 offerings called for selling a lower-cost, slimmed-down
version of the company??s core software, offering no option for customization. CSS planned to gain a
foothold in Vietnam before opening offices in other countries in the region deploying the same

Now, little more than a year into Tremblay??s new assignment, three challenges had emerged that
threatened to derail her efforts to implement that strategy. First, her sales staff was pressuring her to
approve systems changes for a large potential customer that would violate her standardization
strategy and result in time delays, lower margins, and support problems. Then, headquarters??
unexpected proposal to consolidate data centers in India not only threatened to eliminate a key
selling point of having local data centers but also risked violating a likely new law regulating online
services. And finally, recruiting and training internal implementation consultants was proving more
difficult than expected, forcing Tremblay to consider the expensive option of recruiting consultants
from other CSS locations. Before the conference call, she wanted to be clear on how she would
address each issue.

Company Background
Citrine Software Solutions grew out of a project that Peter Barclay worked on in his information

studies graduate program at McGill

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